It all started with our love for handmade souvenirs and collectibles from various parts of West Bengal. During 2017 with an idea of redefining the rich art form of rural India and making it accessible for all we started a small unit of creating customized handmade imitation jewelry for our friends and relatives. The response was great! Reason being they found what they love to wear.

That made us think and we wanted to change that!

On 23rd Feb 2022 we redefined ourselves and registered as Hearts and Crafts by adding more joyful products in categories across home décor, fashion and accessories designed to brighten up your living space, your office and your wardrobe. We are passionate about using traditional techniques and materials to create unique, ethnic and beautiful pieces that celebrate the beauty of different cultures. We believe that our products are also a way to connect with different cultures and traditions. We hope that our patrons will enjoy using our products to create a beautiful and welcoming home that reflects their own unique style.

We are committed to providing our patrons with the highest quality unique and innovative handmade products. We are also committed to giving back to our society, the artisans and craftsmen, who make Hearts and Crafts what it is.